Morpheus Brand Consulting was founded by Jeremy Murrell who has over 25 years of experience in the consumer insight and behavioral science space. He spent the last 20 years in the wine and spirits category working for Brown-Forman on brands including Jack Daniel’s, Woodford Reserve, Old Forester, and other brands in the vodka, tequila, RTD and wine categories.

As a member of global marketing teams Jeremy leveraged research and insights in developing brand positioning, marketing strategy, brand plans, communications strategy and innovation opportunities. His unique approach of using the “science” of research and the “art” of marketing helps brands identify the best opportunities for growth.